She missed Q1. Then raised guidance. The Novo Nordisk deal is why. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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Hims & Hers Health (HIMS) reported Q1 2026 earnings on May 11 and the stock dropped. Revenue of $608.1 million missed estimates. The GAAP loss came in at $0.40 per share. On the surface, it looks like a mess. But the surface is the wrong place to look. The miss was a deliberate transition. In March 2026, Hims & Hers settled its lawsuit with Novo Nordisk and agreed to stop advertising compounded GLP-1 drugs. In exchange, it gained access to sell branded Wegovy and Ozempic, including a new oral Wegovy pill, directly through its telehealth platform. Q1 captured only one week of that new lineup at lower margins. That explains the numbers. Despite the miss, the company raised full-year 2026 guidance to $2.8 billion to $3.0 billion. J.P. Morgan initiated coverage with an Overweight rating and a $35 price target, calling the Novo Nordisk deal a turning point. The stock is trading near $29, down 58% from its 52-week high of $70.43. The pivot is messy. The setup is real.
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